News Release - 6-28-17 | Real Living Real Estate

News Release

McBryar Realty Joins Real Living Real Estate Brokerage Network

Trenton, GA-based brokerage to operate as Real Living Southern Realty

Trenton, GA (June 28, 2017) - Real Living Real Estate, one of the nation's leading real estate franchisors and a member of the HSF Affiliates LLC family of real estate brokerage franchise networks, today announced that McBryar Realty, one of Trenton’s leading real estate firms, has joined the network operating as Real Living Southern Realty.

"We're very excited to join Real Living Real Estate," said Vickie McBryar, broker/owner. "We see the brand as a great fit for us and a competitive advantage in our marketplace that will allow us to offer our clients an even higher level of service and support." McBryar also said that it was important to have a fresh, national name while retaining her brokerage's local, community-focused approach.

Chase Jolander, office manager, said the affiliation will help the brokerage grow. "We've led the Trenton market for a long time and now we're looking to expand into Chattanooga, Tennessee," he said. AAs a member of the Real Living network, we're looking to recruit new, millennial agents who want to join a tech-savvy team powered by Real Living's advanced tools and systems."

With their affiliation, Real Living Southern Realty agents gain access to a comprehensive and integrated suite of resources aimed at helping real estate agents and their clients successfully navigate the home buying and selling process. "All the new technology makes me excited about recruiting and bringing innovative, new agents into our family," said McBryar. "The high-quality marketing materials and user-friendly website help us better serve real estate consumers in Trenton, Chattanooga and beyond."

Robert McAdams Jr., president of Real Living Real Estate, welcomed Real Living Southern Realty to the network. "Vickie, Chase and their team are well respected in their community for their local-market expertise, community involvement and unbeatable level of service," he said. "We're excited they've chosen to join us and we value their membership in our brand."

Added Gino Blefari, CEO of HSF Affiliates, "We're proud this long-standing brokerage has joined Real Living Real Estate and we are eager to help them grow."

The brokerage will celebrate its new affiliation with a ribbon-cutting ceremony June 30 at 1 p.m. ET, which will include brokerage agents and members of the Dade County Chamber of Commerce. The celebration will take place at Real Living Southern Realty’s office, located at 12134 South Main St., Trenton, GA, 30752.

About Real Living Southern Realty

Real Living Southern Realty is a full-service brokerage located in Trenton, GA. Visit for more details.

About Real Living Real Estate

Real Living Real Estate is a full-service real estate brokerage franchise company with a comprehensive and integrated suite of resources for franchisees and their sales professionals, as well as for consumers who work with them. In 2016 and 2017, Real Living Real Estate was named "Real Estate Agency Brand of the Year" in the ongoing Harris Poll EquiTrend® study; and was named "Most Loved" and "Most Trusted" real estate brand in the study in consecutive years. Additionally, the Real Living brand and its innovative concepts were recognized by Entrepreneur magazine as well as by Inman News with several Inman Innovator Awards. Real Living Real Estate is a network brand of HSF Affiliates LLC, owned by HomeServices of America, Inc., a Berkshire Hathaway affiliate. Visit

Media Contacts:

Melissa Kandel
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Matt Kaufman
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