Management Team - Unlike most brokerages, HER's management team does not compete with their associates for sales. Their sole purpose is to train, support and help sales associates reach their individual goals.

Associate Services - Through a variety of new associate benefit programs, HER is leading the real estate industry by providing its associates with stock options, an Income Advance Program, Retirement Saving Plan and Income Tax Savings Plan.

Marketing - With a team of experienced and knowledgeable professionals, HER's marketing department provides associates with advertising, public relations and image support. HER also provides a variety of additional campaigns, media exposure opportunities and associate tools and services.

Technology - HER prides itself on remaining on the cutting-edge of today's technology world. HER's Web site, located at www.herrealliving.com, receives almost one million hits monthly. Some of its features provided at no cost include: posted listings, the Virtual Home Show, customizeable associate Web pages and e-mail access. HER's associate-exclusive site, My HER, allows agents to work online anywhere with computer and Internet access by submitting ads, completing contracts and personalizing marketing pieces.

Affiliated Services - HER works with a number of companies to help provide its clients with an answer to all of their real estate-related needs. Some services include: mortgage, title, utility, home warranty and pre-screened service providers.